Bachelor of Communication (Advertising) / Bachelor of Business (Marketing)

What is this course about?

CSU's Bachelor of Communication (Advertising) / Bachelor of Business (Marketing) familiarises students with the key areas of the advertising and marketing industries.

CSU is launching new age Communication and Creative Industries programs from 2014. CSU has always been at the forefront of innovative and cutting edge delivery of communication and creative practices in Australia. The new programs recognise the changing industries and prepare students for the 21st Century and beyond. Current students will have the flexibility to graduate with their existing degrees or transfer to the new programs. More information about the new programs will be available online soon, or you can register an expression of interest.

About the course

There is an established relationship and natural synergy that exists between the advertising and marketing disciplines in the communications industry.

This four-year double degree gives students a broader marketing communication skillset over that of the respective single degrees due to the expanded selection of subjects available.

The course aims to provide a high level of practical, industry-based knowledge and skills in both disciplines, augmenting the student's individual specialisation, be it in advertising or marketing. 

Professionals teaching you

The course is taught by professionals with a comprehensive range of industry experience including Brett Van Heekeren, David Maxwell and Anne Llewellynn.

Hands-on experience

Students work with real clients on real projects to develop marketing strategies and produce comprehensive integrated marketing communication programs and campaigns in Kajulu Communications, the international award-winning on campus student marketing communications agency.

Practical experience

Internships of a minimum of four weeks are undertaken by final year students within major advertising and marketing companies. Longer term internships in the Asia/Pacific region, Europe and the US may also be competitively offered to final year students.

Campus

Bathurst

Duration

4 years full-time on campus

Admission rank cut-offs

ATAR + criteria

Graduation requirements

To graduate, students must satisfactorily complete 256 points. At the end of the program, students graduate with two separate awards, the Bachelor of Communication (Advertising) and the Bachelor of Business (Marketing).

Students who choose to transfer either to the Bachelor of Communication (Advertising) or to the specialisation in Marketing in the Bachelor of Business must satisfactorily complete 192 points in order to graduate from that award.

Course structure

Learn more

Career opportunities

Ready to make a real difference to the world? Discover more about where this course could take you.

Admission requirements

To study this course, you will need to indicate your likelihood of success through previous studies and other attainments and experience.

Cost of study

When weighing up the costs of study, consider the benefits of having the qualification you need to achieve your personal and professional goals.

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Enquiry information

Call us on 1800 334 733,
(International +61 2 6338 6077)

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More information about applying to study

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http://www.csu.edu.au/courses/undergraduate/advertising_marketing

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At a glance

Study Mode

On campus

Where

Bathurst

When

Session 1; Session 2

Level

Undergraduate

Duration

4 years full-time on campus

International?

NO

Indicative ATAR

ATAR + criteria

How to apply

Admission code/s

  • Speak to a student recruitment advisor
  • Free call

Enquire now

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