Bachelor of Communication (Public Relations) at Charles Sturt University

Bachelor of Communication (Public Relations) BComm(PublicRelations)

CSU's Bachelor of Communication (Public Relations) covers planning and management and the implementation of communication strategies for a variety of organisations.

Honours is available

About the course

The Bachelor of Communication (Public Relations) has been recognised by the University as a Nationally Outstanding course.

Diverse, fascinating and challenging careers are available to graduates of this course. Workshops, case studies and projects in the core subjects cover planning and management of communication strategies for a variety of organisations, as well as crisis and issues management, writing for organisations, communication audits, media relations and communication campaigns are some of the subjects covered by the course.

Where it will take you

Nearly every medium and large organisation has communication staff or employs public relations consultants.

You can work in:

public relations, public or corporate affairs departments, both corporate and government
private public relations consultancies
non-profit organisations
community relations

Course components

The Public Relations course is made up of 24 subjects and there is also an extensive industry internship program in the final year. You will study subjects in areas including: organisations and management, community, government and international communication, media, ethics and public policy, public relations processes and newswriting, and crisis management. There are also subjects that provide students with practical experience with community groups.

Professionals teaching you

The course is taught by dedicated professionals with a wide range of industry experience, including Donald Alexander, who has extensive industry experience at senior management level in the manufacturing, resources and technology sectors; and Dr Peter Simmons, medical and health promotions specialist.

Your course is recognised by industry

This course is accredited by the Public Relations Institute of Australia (PRIA).

The latest facilities

To make sure you are experienced using the equipment and techniques found in the workplace, our facilities include:

on campus community radio station
online newsroom
television studio
online media technologies

Hands-on experience

Exercises, case studies and projects in the core subjects cover planning and management of communication strategies, ensuring graduates have a portfolio of work that demonstrates a high level of expertise.

Practical experience

Recent additions to the course structure provide students with the opportunity to work in teams on real projects in the Bathurst-Orange-Oberon region to gain valuable experience prior to their internship.

Students complete internships of four weeks with major public relations firms and corporate public affairs offices to equip them with practical, useable skills developed while working with real clients on real projects.