Online Course Brochure
- The Course
- Course Structure
- Admission Requirements
- Additional Requirements
- Cost of Study
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Bachelor of Arts (Graphic Design) /
Bachelor of Business Studies BA(GraphicDsgn)/BBusStud
CSU’s Bachelor of Arts (Graphic Design) / Bachelor of Business Studies encompasses a diverse range of disciplines and develops creative, theoretical and technical design skills combined with practical business skills.
About the course
Increasingly, graduates are finding employment in well established design houses or are themselves establishing boutique design agencies. In both cases a thorough understanding of business practices supporting design outcomes is required to ensure a succecssful business. The Bachelor of Arts (Graphic Design) / Bachelor of Business Studies double degree aims to fulfil this need.
Graduates will be highly qualified, technically knowledgeable and articulate designers with the ability to enhance any company or agency. They will attain a wide range of skills in both business and graphic design, allowing students to pursue particular interests and strengths through the selection of elective subjects.
The objectives of the double degree include that students will be able to:
- understand the technical, conceptual and professional requirements of an expanding graphic design industry, specifically in the fields of multimedia and digital imaging, illustration, corporate design, and advertising
- communicate both verbally and visually with clients and other professional graphic designers
- work unsupervised or as a member of a team to resolve questions concerning the visual presentation of strategies in areas such as marketing, advertising and corporate visual identity
- have a knowledge and understanding of a range of business theories and concepts relevant in operating small and medium sized businesses
- appreciate the relevance of business related theories and concepts to business practices and business networks
- appreciate the role and relevance of business skills for effective business operations and the value and need of continuous learning about business and its environmental contexts
- appreciate the significance of ethical practices in business
- evaluate alternative approaches to business decision making from a number of discipline perspectives
- apply business skills in differing situations and contexts.
During the course, students are encouraged to develop creative, theoretical and technical skills with a focus on aesthetic and professional understanding. Diversity underpins the structure of the course with a cross-section of specific subjects covering all aspects of design, advertising and new media – including web and video applications.
Where it will take you
Graduate of this double degree will have a knowledge of both Graphic Design concepts and practices, and the business knowledge to enable them to manage their own operation, whether it be in graphic design, magazine or print publication, or digital printing and interactive design.
Course components
The Bachelor of Arts (Graphic Design) at Charles Sturt University is structured in such way as to offer students a flexible platform for learning with an even mix of core subjects, contextual subjects and electives. The Bachelor of Business Studies continues this flexibility, allowing students to select from a wide range of subjects in areas such as business strategy, international business, marketing and product management.
Professionals teaching you
Dedicated professionals with a wide range of teaching and industry experience teach the course.
Your course is recognised by industry
The Bachelor of Arts (Graphic Design) is a nationally accredited and registered award in tertiary education. Graduates are eligible to apply for Associate Status with the Design Institute of Australia (DIA) and the Australian Graphic Design Association (AGDA).
The latest facilities
To make sure you are experienced using the equipment and techniques found in the workplace, our facilities include a new purpose-built studio with its own Mac lab and printing facilities.
The studio is situated alongside the Jack Cross Computer Centre which also allows easy access to central computing laboratories used in computer aided art and design, and desktop publishing. The School of Visual and Performing Arts has well equipped photography, television and visual arts studios, which Graphic Design students may access.
Work experience program
On campus students receive hands-on experience through an extensive work experience program in second and third year. In third year students are also required to work collaboratively with small clients and/or non-profit organisations researching, designing and developing a variety of promotional strategies and awareness campaigns for their client.
Graduation requirements
To graduate, students must satisfactorily complete 256 points.
Further study
An Honours year is available
Ask a question about this course.
For answers to common inquiries, please read the Frequently Asked Questions page.
This online course brochure is for prospective students. If you are a currently enrolled student, please consult the Charles Sturt University handbook