Bachelor of Business (Marketing)

Where will it take you

You will be prepared for positions in marketing including product/brand management, marketing research, advertising and sales.

The main responsibilities of the marketing management function include:

  • market analysis
  • marketing system evaluation
  • marketing strategy development
  • financial planning and budgeting
  • marketing program development and implementation
  • marketing evaluation and control
  • staff management
  • new product development.

Enquiry information

Call us on 1800 334 733,
(International +61 2 6338 6077)

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More information about applying to study

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http://www.csu.edu.au/courses/undergraduate/marketing

At a glance

Study Mode

On campus; Distance education

Where

Albury-Wodonga; Bathurst; Melbourne (Study Centre); Sydney (Study Centre)

When

Session 1; Session 2; Session 3

Level

Undergraduate

Duration

The minimum full-time duration for the degree is six sessions by distance education or on campus.

International?

YES

Indicative ATAR

65

How to apply

Admission code/s

Enquiry information

  • Speak to a future student advisor
  • Free call
  • CSU live

  • Video | CSU Faculty of Business - Regional Campuses

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    CSU offers Business courses in the discipline areas of mathematics and statistics, IT, marketing, management and accounting.

    Faculty of Business - CSU Study Centres

  • Testimonial | CSU Graduate

    "CSU gave me the opportunity to obtain a joint study with my accounting major, minoring in finance."
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    Ms Sue McGinn OAM graduated in April 2006 with an MBA from Charles Sturt University, which she undertook to enhance her contribution as Dairy Farmers group's sole female Director.
  • Testimonial | Bachelor of Business (Accounting)

    After having studied at another university, I have found the support, encouragement and subject delivery at CSU to well and truly exceed my expectations.

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    "We believe business-to-business interactions are critical to enhance successful business practice. As a result, industry engagement is pivotal to the course. You will be exposed to business mentoring opportunities, networking, collaborative learning, and group learning with other businesses through clusters."

  • Video | CSU Faculty of Business - Regional Campuses

    CSU offers Business courses in the discipline areas of mathematics and statistics, IT, marketing, management and accounting.