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Help us spread the word

To better promote the learning and teaching, research, innovation and achievements of the University, its staff, students and alumni, you can contribute marketing information to be distributed via channels such as:

The information submitted on this form will be assessed by staff of the Division of Marketing for development and placement. The final decision on use and placement rests with the Manager, Communication (Media Relations and Advertising)

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Marketing information
  • (What do these mean?)
  • Please indicate the timeliness of the information provided. For example, is the information for an urgent release, or does it have a longer 'shelf life'?
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Explanations

News release – a detailed release that contains information relevant to state, national and international media and their audiences (examples)

Regional news – a brief summary of news topics sent to media in a specific area, usually the media located in CSU’s campus cities. A Regional News round-up is issued each Tuesday at 3pm (examples)

Feature stories – in depth articles exploring the ideas and achievements of CSU academics, students and alumni (examples)

Testimonials – statements from students about their positive experiences at CSU, usually including but not limited to information about their course of study, and often accompanied by a photograph.  Testimonials are used by the Division of Marketing in prospective student publications such as the prospectus and on the CSU website

Marketing e-newsletters – Being developed by the Division’s Marketing Officers, e-newsletters provide information tailored to specific cohorts (e.g. veterinary science or information technology). These e-newsletters can contain details of new courses, student achievements, staff movements or improved facilities and will be distributed by the Marketing Officers

Alumni communication – information for CSU Alumni, usually about the achievements and successes of other Alumni. Distribution is likely to be through the Alumni website and Alumni newsletters

Career-specific publicity – information specific to career areas that support advertising (advertorial) or may be sent directly to specialty/industry publications (usually not for release to a generalist audience)

Other ways to contribute and be informed

Events
Submit details about an upcoming event that will be distributed to subscribers of CSU News .

Are you an expert?
Current list of CSU experts here.
If you wish to become a CSU Expert, or amend your current listing, please contact CSU Media.

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