COM515 Communication Case Study Project (16)
Abstract| This subject requires students to independently research and analyse the application of communication theory and strategy in an area of professional interest previously addressed in the course. |
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+ Subject Availability Modes and Location
| Session 3 | | Distance | Bathurst Campus |
Continuing students should consult the SAL for current offering details: COM515
Where differences exist between the Handbook and the SAL, the SAL should be taken as containing the correct subject offering details.
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Subject information| Duration | Grading System | School: |
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| One session | HD/FL | School of Communication and Creative Industries |
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Enrolment restrictions| Restricted to Master of Arts (Organisational Communication) who have already undertaken at least 2 subjects of the course. |
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Learning OutcomesUpon successful completion of this subject, students should:
be able to demonstrate ability to design and conduct independent secondary research;
demonstrate ability to analyse and criticise the implementation of communication strategies within a particular area or industry;
provide insight and recommendations for managers in the area of study; and
demonstrate ability to write and report a case study that meets both academic and professional presentation and content requirements. |
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SyllabusThe subject will cover the following topics:
- The identification and exploration of academic and professional sources
- Preparation of literature reviews
- Research methodology for the development and analysis of case studies
- Professional report writing techniques
Specialist advice will be available on request in terms of content and methodology. |
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The information contained in the 2015 CSU Handbook was accurate at the date of publication: 01 October 2015. The University reserves the right to vary the information at any time without notice.
