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MGT382 Strategy and Corporate Governance (8)

Abstract

The purpose of this subject is to consolidate and broaden students’ understanding of business, particularly in regards to strategic approaches. Students are encouraged to think more broadly about the concept of strategy, and apply their knowledge about industries and companies to the concepts and theories covered in the subject. The subject logically proceeds through concepts of strategic management, analysing the industry and company situation, and then crafting a strategy in a domestic or international environment. The issues of ethics, corporate social responsibility and sustainability are also considered.

+ Subject Availability Modes and Location

Session 1
On CampusYangzhou University
On CampusYunnan Uni-Finance & Economics
Term 3
On CampusJilin Uni- Finance & Economics
On CampusTianjin University of Commerce
Continuing students should consult the SAL for current offering details: MGT382
Where differences exist between the Handbook and the SAL, the SAL should be taken as containing the correct subject offering details.

Subject information

Duration Grading System School:
One sessionHD/FLSchool of Management and Marketing

Enrolment restrictions

Students completing Stages I, II and III of the Bachelor of Business Studies China Program or students enrolled in a Transnational Education TAFE Partner Program only. Not available to students who have completed MGT330.
Incompatible subject(s)Related subject(s)
MGT330 MGT330 significant overlap in content

Learning Outcomes

Upon successful completion of this subject, students should:
  • be able to evaluate and explain the key components of strategic management such as situational analysis, strategy formulation and strategy implementation, and their interrelationships;
  • be able to apply analytical tools to analyse the external environment and internal situation of a business;
  • be able to compare and contrast how different competitive strategies allow a business to build competitive advantage and deliver superior value to customers;
  • be able to differentiate how changes in market conditions across countries can influence strategic choices in international markets; and
  • be able to analyse and explain the complexities of ethics, CSR (corporate social responsibility) and environmental sustainability in strategic management.

Syllabus

The subject will cover the following topics:
  • The concept and context of strategic management
  • Leadership and the strategic management process
  • Evaluating a company's external environment
  • Evaluating a company's internal environment; resources, capabilities, competitiveness
  • Crafting a strategy and competitive strategies
  • Strengthening a company's strategy and competitive positioning
  • Strategies for competing in international markets
  • Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy

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The information contained in the 2017 CSU Handbook was accurate at the date of publication: 25 August 2017. The University reserves the right to vary the information at any time without notice.