The availability of data provides opportunities for better evidence-based decision-making for the provision of new services and products. This subject introduces the conceptual and practical issues in developing models to aid in the decision making process for managers. Students will be introduced to a range of data sources and analytical tools currently used in industry such as social networks and media. Students will also be asked to apply the analytic models and make strategic recommendations.
No offerings have been identified for this subject in 2018.
School of Management and Marketing
Undergraduate students only.
For any enquiries about subject selection or course structure please contact Student Central or email@example.com or phone on 1800 275 278.
For further information about Charles Sturt University, or this course offering, please contact info.csu on 1800 275 278 (free call within Australia) or enquire online.
The information contained in the 2018 CSU Handbook was accurate at the date of publication: August 2018. The University reserves the right to vary the information at any time without notice.