This subject develops students understanding of the role of public relations as a strategic communication function. It is designed to build on the concepts and theories introduced in the introductory Public Relations subject. Students develop skills in planning, analysing, executing and evaluating public relations strategy for a client.
HD/FL
One session
School of Communication and Creative Industries
COM116
For any enquiries about subject selection or course structure please contact Student Central or ask@csu.edu.au or phone on 1800 275 278.
For further information about Charles Sturt University, or this course offering, please contact info.csu on 1800 275 278 (free call within Australia) or enquire online.
The information contained in the 2018 CSU Handbook was accurate at the date of publication: August 2018. The University reserves the right to vary the information at any time without notice.