ECO515 Managerial Economics (8)

The subject develops students' understanding of managerial decision-making. It is concerned with the application of economic principles and methodologies to the decision making process of the business firm operating under conditions of risk and uncertainty. The subject covers: analytical techniques, demand analysis, production and cost analysis, market structure and pricing practices. Assumed knowledge for this subject is equivalent to that covered in ECO501.

No offerings have been identified for this subject in 2019.

Where differences exist between the Handbook and the SAL, the SAL should be taken as containing the correct subject offering details.

Subject Information

Grading System

HD/FL

Duration

One session

School

School of Accounting and Finance

Learning Outcomes

Upon successful completion of this subject, students should:
  • be able to identify managerial problem situations whose solutions necessitate the use of economic and quantitative tools;
  • be able to explain the economic theoretical underpinnings needed to analyse managerial decision problems;
  • be able to combine economic principles and associated quantitative tools to solve managerial decision making problems.

Syllabus

This subject will cover the following topics:

Techniques of analysis: optimisation techniques, risk analysis and estimation techniques, linear programming Demand theory: consumer theory, market demand and elasticity concepts Demand estimation: marketing research and regression approaches Demand forecasting: qualitative, time-series and smoothing techniques Production theory and estimation Cost theory and estimation Market structure: perfect competition, monopoly, monopolistic competition and oligopoly Pricing practices: including price discrimination and transfer pricing.

Contact

For further information about courses and subjects outlined in the CSU handbook please contact:

Current students

Future students

The information contained in the CSU Handbook was accurate at the date of publication: April 2019. The University reserves the right to vary the information at any time without notice.

Back