This subject consolidates students' previous experience and enables them to apply their understanding of advertising agency roles by working in an agency team in an authentic agency environment to develop comprehensive integrated marketing communications strategy recommendations from a client brief. They will be able to present these recommendations to a client in an industry-professional manner.
School of Communication and Creative Industries
ADV104 and ADV206
The information contained in the CSU Handbook was accurate at the date of publication: January 2020. The University reserves the right to vary the information at any time without notice.