This subject consolidates students' previous experience and enables them to apply their understanding of advertising agency roles by working in a team in an authentic agency environment to develop comprehensive integrated marketing communications strategy recommendations from a client brief. They will be able to present these recommendations to a client in an industry-professional manner.
No offerings have been identified for this subject in 2020.
School of Communication and Creative Industries
Not available to students who have completed subject ADV317
It is assumed students have completed several lower-level advertising subjects.
ADV317 This subject replaces ADV317
The information contained in the CSU Handbook was accurate at the date of publication: July 2020. The University reserves the right to vary the information at any time without notice.