1996 Undergraduate Handbook Subject Description - MKT330
MKT330 SALES FORCE MANAGEMENT (8)
Prerequisite :
MKT210 and MKT220 and MGT100
Enrolment restriction :
Nil
Corequisite :
Nil
Deals with the role of personal selling and the management of
the sales force. Topics integral to the planning, implementation,
evaluation and control of the sales program are covered.
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Last Revised: 04 August 2009.
