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HRM507 Research Methods (8)

Abstract

This subject introduces the principles of business research methods. Students will develop the skills needed to plan, organise and undertake a business research project. Both quantitative and qualitative research methods are examined. The principles of ethics in research and research report writing are also examined.

+ Subject Availability Modes and Location

Session 1
InternalCSU Study Centre Melbourne
InternalCSU Study Centre Sydney
DistanceAlbury-Wodonga Campus
Continuing students should consult the SAL for current offering details: HRM507
Where differences exist between the Handbook and the SAL, the SAL should be taken as containing the correct subject offering details.

Subject information

Duration Grading System School:
One sessionHD/FLSchool of Accounting and Finance

Enrolment restrictions

Postgraduate students only. Not available to students who have completed MBA507 or MKT560
Incompatible subject(s)
MBA507 MKT560

Learning Outcomes

Upon successful completion of this subject, students should:
  • be able to identify a business research opportunity;
  • be able to synthesise a range of literature on a business problem;
  • be able to explain and evaluate research processes within a specific context;
  • be able to apply appropriate research methods;
  • be able to plan and design a research project;
  • be able to identify and justify the techniques associated with qualitative and quantitative business research methodologies;
  • be able to design and develop a business research report; and
  • be able to discuss ethical issues in business research.

Syllabus

The subject will cover the following topics:
  • Research Process, Planning and Design
  • Qualitative and Quantitative Research Methodologies
  • Sampling Techniques
  • Modes of Data Collection: Questionnaires and Interviews
  • Quantitative Data Analysis: Univariate and Multivariate Statistical Methods
  • Qualitative Data: Planning, Design, Collection and Analysis
  • Combining Quantitative and Qualitative Research
  • Ethics in business research
  • Writing the Research Report

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The information contained in the 2017 CSU Handbook was accurate at the date of publication: 16 March 2017. The University reserves the right to vary the information at any time without notice.