MGT307 Applied Entrepreneurial Projects (8)

This subject provides an opportunity for enterprising students to develop and evaluate entrepreneurial ideas, projects and ventures. This subject combines the application of entrepreneurial theory with practical business/management knowledge. The subject explores social and commercial entrepreneurship, and addresses issues including micro-enterprise, mini-preneurship, intrapreneurship as well as corporate entrepreneurship. The focus is on innovation and entrepreneurship in relation to both product and process.

Availability

Session 2 (60)
Online
Bathurst Campus

Continuing students should consult the SAL for current offering details: MGT307. Where differences exist between the Handbook and the SAL, the SAL should be taken as containing the correct subject offering details.

Subject Information

Grading System

HD/FL

Duration

One session

School

School of Management and Marketing

Enrolment Restrictions

Under graduate students only

Assumed Knowledge

MKT110, MGT100 and MGT290

Learning Outcomes

Upon successful completion of this subject, students should:
  • be able to identify and analyse current theory and research in entrepreneurship and entrepreneurial behaviour;
  • be able to evaluate the opportunities for a value proposition of an entrepreneurial idea and assess the viability of a project for development;
  • be able to identify and evaluate start-up processes to a lean business model and apply to a potential start-up idea;
  • be able to develop and present a business plan for an entrepreneurial venture that is appropriate for different audiences;
  • be able to describe the pros and cons of venture finance in a start-up business model vs. a sustained growth business model;
  • be able to develop and present a pitch of a business idea for a start-up for potential investors; and
  • be able to make recommendations for a entrepreneurial project or venture based on sound and justified evidence.

Syllabus

This subject will cover the following topics:
  • Entrepreneurship: definition and evolution
  • Entrepreneurial mindset/thinking: Individuals and organisations
  • Social entrepreneurship
  • Developing entrepreneurial ventures
  • Capital and funding
  • Planning and pitching
  • Growth, valuation and harvest

The information contained in the CSU Handbook was accurate at the date of publication: June 2020. The University reserves the right to vary the information at any time without notice.

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