MGT206 Fundamentals of Strategic Planning (8)

This subject aims to provide students with the knowledge, understanding and skills relating to strategic planning processes within organisations. The subject examines the factors which influence strategic planning processes such as decision making, management, communication, leadership and innovation. These key issues will be explored in detail to enable students to develop their own thinking and analytical skills through synthesis and critical reflection in the context of strategic planning.

No offerings have been identified for this subject in 2021.

Where differences exist between the Handbook and the SAL, the SAL should be taken as containing the correct subject offering details.

Subject Information

Grading System



One session


School of Management and Marketing

Learning Outcomes

Upon successful completion of this subject, students should:
  • be able to understand and apply relevant theoretical concepts of strategic planning;
  • be able to critically analyse current strategic planning issues in a world of constant change;
  • be able to define and use the decision-making process in an organisational context;
  • be able to examine and criticise the role of communication in the strategic context;
  • be able to analyse and reflect on the interface between leadership and strategy; and
  • be able to assess effective practices of innovation in an organisation, identify key issues and formulate and apply appropriate innovation strategies for enhancing the performance of an organisation.


This subject will cover the following topics:
  • Strategic planning and its theoretical bases
  • Strategic planning processes
  • Value creation and business success
  • Environmental scanning
  • Competitive intelligence
  • Strategic decision making
  • Performance measurement strategy frameworks
  • Strategic communication
  • Leadership and strategy
  • Change management
  • Innovation and strategy

The information contained in the CSU Handbook was accurate at the date of publication: May 2021. The University reserves the right to vary the information at any time without notice.