This subject aims to introduce students to the impact of globalisation on media organisations, media practices and media audiences. Students will be introduced to the social, economic, political and cultural shifts taking place both locally and internationally. The subject will chart the history of globalisation, and will cover the major contemporary debates, concepts and theorists. Students will be introduced to the issues surrounding globalisation primarily via a series of case studies which will illustrate the emerging pattern of the new communication networks.
School of Communication and Creative Industries
Definition and history of the concept of globalisation
Technological developments leading to global media
Ownership and globalisation of the media
Media and Cultural Imperialism
Globalisation of culture
Cultural Hybridisation or Homogenisation
Global Consumerism and Identity
Globalisation and the Political Economy
Global Audiences: Diversification or Fragmentation
Global Media Practices: Information Vectors and Global Information Gatherers.
The information contained in the CSU Handbook was accurate at the date of publication: January 2020. The University reserves the right to vary the information at any time without notice.