Social media

In todays interconnected world, social media offers farmers valuable opportunities to connect, share and promote their work. As you know, farmers lead busy lives, and as a result it is often difficult to connect socially with the outside world.

Social media can help bridge that gap, allowing socially isolated and busy farmers to build connections with not only friends and families, but also likeminded individuals. However, social media also presents risks to farmers and their operations. While social media may appear harmless, it is one of the leading causes of online crime in Australia. From privacy concerns to scams and phishing attempts, farmers need to be informed and cautious.

This topic will cover key aspects of social media safety tailored specifically for those in agriculture.

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Objectives

Social media can be a powerful tool when used wisely. This topic will equip you with the knowledge needed to thrive while safeguarding your personal information and finances. By the end of this topic, you will be able to:

  • Understand the importance of social media privacy settings.
  • Know where to go to change the privacy settings for your social media accounts.
  • Recognise what information is safe to share and what should remain private.
  • Understand the risks of oversharing details about your farm.
  • Develop strategies to sharing media and posts that balance farm promotion with security.
  • Identify common scams, such as fake sales, equipment deals or investment opportunities.
  • Learn how to spot phishing attempts on social media.
  • Apply precautions when engaging with buy and sell groups or responding to online ads.
  • Understand the value of personal data and its vulnerabilities.
  • Identify posts that are fishing for personal information.
  • Develop a critical eye for sale items that are too good to be true.

Continue this topic

Social media privacy and security

Social media scams and phishing attempts